METHODOLOGY OF PRICE MONITORING ON SOCIALLY IMPORTANT FOOD PRODUCTS

G. G. Ivanov (), L. A. Efimovskaya (), Irina Skorobogatykh (), Roman Sidorchuk () and Z. B. Musatova ()

International Trade and Trade Policy, issue 4

Abstract: Article is representing the approaches for the pricing monitoring methodology on the socially important food products in the retail of Russian Federation. Price monitoring or observation of one of the most important parameter of the consumer market is the key instrument of gathering and fixation of the price level on the specific product categories targeted to the low income segment of consumers. Information about price level and it’s changes can give national or regional government chance to make flexible decisions on the partial price regulations on the socially important food products. Price monitoring on the specific sample of the retail outlets should be done on the regular base, especially during economic recession.

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