The strategy management of university: analysis of the requirements of the stakeholders of higher education

L. D. Maslova () and E. B. Gafforova ()

University Management: Practice and Analysis, issue 5

Abstract: This paper analyzes the requirements of the stakeholders of higher education: selected key stakeholders, identify potential contributions to organizational wealth of high school and expectations of the various stakeholder groups, making selection of priority customer expectations based on an assessment of their importance and opportunities of the university.

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