IDENTIFICATION AND ANALYSIS OF EDUCATION NEEDS IN THE FIELD OF HYDROLOGY AND METEOROLOGY FOR EFFECTIVE COMPETITIVE DEVELOPMENT STRATEGY OF THE RUSSIAN STATE HYDROMETEOROLOGICAL UNIVERSITY

M. A. Mamaeva ()

University Management: Practice and Analysis, issue 3

Abstract: Educational institutions compete with each other in the conditions of market economy. Competitive struggle in the educational services market is rivalry between educational institutions for attraction of clients. Obviously there is a competitive struggle between the high educational institutions offering similar educational services in the educational services market. Each higher educational institution aspires to undertake the actions directed on achievement of competitive advantage, thus, trying to find reliable positions in the market of similar educational services. Solving of a problem of increasing of competitiveness of the higher educational institution in the toughening market conditions demands special attention to a problem of the analysis of educational needs in different field with purpose to achieve competitive advantages and to develop effective development strategy of the higher educational institution.

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