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How Do Voters Respond to Information? Evidence from a Randomized Campaign

Chad Kendall (), Tommaso Nannicini () and Francesco Trebbi ()

American Economic Review, 2015, vol. 105, issue 1, 322-53

Abstract: In a large-scale controlled trial in collaboration with the reelection campaign of an Italian incumbent mayor, we administered (randomized) messages about the candidate's valence or ideology. Informational treatments affected both actual votes in the precincts and individual vote declarations. Campaigning on valence brought more votes to the incumbent, but both messages affected voters' beliefs. Cross-learning occurred, as voters who received information about the incumbent also updated their beliefs on the opponent. With a novel protocol of beliefs elicitation and structural estimation, we assess the weights voters place upon politicians' valence and ideology, and simulate counterfactual campaigns. (JEL D12, D72, D83)

JEL-codes: D12 D72 D83 (search for similar items in EconPapers)
Date: 2015
Note: DOI: 10.1257/aer.20131063
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Related works:
Working Paper: How Do Voters Respond to Information? Evidence from a Randomized Campaign (2013) Downloads
Working Paper: How Do Voters Respond to Information? Evidence from a Randomized Campaign (2013) Downloads
Working Paper: How Do Voters Respond to Information? Evidence from a Randomized Campaign (2013) Downloads
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