A Reputational Theory of Firm Dynamics
Simon Board and
Moritz Meyer-ter-Vehn
American Economic Journal: Microeconomics, 2022, vol. 14, issue 2, 44-80
Abstract:
We study the life cycle of a firm that produces a good of unknown quality. The firm manages its quality by investing while consumers learn via public breakthroughs; if the firm fails to generate such breakthroughs, its revenue falls and it eventually exits. Optimal investment depends on the firm's reputation (the market's belief about its quality) and self-esteem (the firm's own belief about its quality), and is single-peaked in the time since a breakthrough. We derive predictions about the distribution of revenue and propose a method to decompose the impact of policy changes into investment and selection effects.
JEL-codes: D11 D21 D25 D83 G31 L15 (search for similar items in EconPapers)
Date: 2022
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Working Paper: A Reputational Theory of Firm Dynamics (2015) 
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DOI: 10.1257/mic.20190376
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