A Survey on the Effects of Advertising of Unhealthy Food on the Decision of Students

Olga Cernelev and Ovidiu Tafuni

Eastern European Journal for Regional Studies (EEJRS), 2016, vol. 2, issue 2, 1-93

Abstract: The purpose of the research was to assess the effects of advertising of unhealthy food products on student's decision and eating behavior. In the present research participated 272 students aged between 18-29 years from the State University of Medicine and Pharmacy "Nicolae Testemitanu" from the Republic of Moldova. Unfortunately, the findings showed that promotional policy of companies in the food sector have escalated and can influence food product purchase behavior among students.

Keywords: advertising; unhealthy food; student; decision (search for similar items in EconPapers)
Date: 2016
References: Add references at CitEc
Citations:

Downloads: (external link)
https://csei.ase.md/journal/files/issue_22/EEJRS_0202_CER.pdf (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:aem:journl:v:2:y:2016:i:2:p:74-82

Access Statistics for this article

Eastern European Journal for Regional Studies (EEJRS) is currently edited by Olesea SIRBU

More articles in Eastern European Journal for Regional Studies (EEJRS) from Center for Studies in European Integration (CSEI), Academy of Economic Studies of Moldova (ASEM) Contact information at EDIRC.
Bibliographic data for series maintained by Dr. Rodica CRUDU ().