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Iulia Ivașcenco

Eastern European Journal for Regional Studies (EEJRS), 2023, vol. 9, issue 1, 70-76

Abstract: This paper examines the role of redundancy and robust supplier relationships in enhancing supply chain resilience, specifically focusing on the cosmetics industry. It explores strategic redundancy measures such as maintaining safety stock levels, diversifying transportation modes, strategic distribution center locations, and collaborating with backup suppliers. The study further discusses the importance of robust supplier relationships and details strategies to strengthen these relationships, including effective communication, collaborative planning, aligning goals, and fair and ethical treatment. To illustrate these concepts, the paper leverages case studies from global corporations, including Unilever, Estée Lauder, Toyota, Nike, Coca-Cola, Procter & Gamble, Apple, and Walmart. Conclusively, it provides future outlooks and actionable recommendations for enhancing resilience in the cosmetics industry's supply chain.

Keywords: supply chain management; antifragility; resilience; risk management; technology. (search for similar items in EconPapers)
JEL-codes: D22 L25 O14 Q55 (search for similar items in EconPapers)
Date: 2023
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DOI: 10.53486/2537-6179.9-1.06

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Handle: RePEc:aem:journl:v:9:y:2023:i:1:p:70-76