The Responsibility of Organisations towards Customers. Case Study – Romanian Travel Agencies
Claudia Baicu and
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Delia Popescu: Academia de Studii Economice din Bucuresti
The AMFITEATRU ECONOMIC journal, 2014, vol. 16, issue 35, 258
Organizations` responsibilities towards consumers and consumer rights gained increasing attention during recent decades, alongside with intensifying competition on the market of goods and services, increasing their complexity and diversity, evolving of technology and transport means, growing population, etc. Within this context, increasing consumer protection, promoting sustainable consumption, rapid and efficient resolution of complaints, education and consumer awareness represent imperatives of a modern organization, aware that its existence on market depends on meeting customer requirements in the best way.
Keywords: responsibility; travel agency; customer protection; sustainable consumption (search for similar items in EconPapers)
JEL-codes: D18 M10 O10 (search for similar items in EconPapers)
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Persistent link: https://EconPapers.repec.org/RePEc:aes:amfeco:v:1:y:2014:i:35:p:258
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