Sustainbility performance of businesses within the forces of competitiveness

Carmen Valentina Radulescu (), Ildiko Ioan () and Florina Bran ()
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Carmen Valentina Radulescu: Faculty of Agro-Food and Environmental Economics, The Bucharest University of Economic Studies, Str. Mihail Moxa, nr.5-7, Sector 1, Bucharest, Romania
Ildiko Ioan: Faculty of Agro-Food and Environmental Economics, The Bucharest University of Economic Studies, Str. Mihail Moxa, nr.5-7, Sector 1, Bucharest, Romania
Florina Bran: Faculty of Agro-Food and Environmental Economics, The Bucharest University of Economic Studies, Str. Mihail Moxa, nr.5-7, Sector 1, Bucharest, Romania

International Conference on Competitiveness of Agro-food and Environmental Economy Proceedings, 2015, vol. 4, 434-442

Abstract: Sustainable development exceeded for a long time the limits of a theory based debate. It frames now almost every aspect of the social and economic life. Due to this and other factors, businesses should consider as a compulsory task to address the issue of sustainability. How this relates to their basic goal of competitiveness is debated by using the diamond model of competitive forces. It is concluded that integrating sustainability in business is not only a response to regulatory pressure, but is increasingly a requirement imposed by the competitive context too.

Keywords: sustainable development; businesses; competitiveness; globalization. (search for similar items in EconPapers)
Date: 2015
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