Aligning Operational and Corporate Goals: A Case Study in Cultivating a Whole-of-Business Approach using a Supply Chain Simulation Game

K.P. Bryceson and G.J. Slaughter

Extension Farming Systems Journal - EFS Journal, vol. 7, issue 2

Keywords: Marketing (search for similar items in EconPapers)
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Persistent link: https://EconPapers.repec.org/RePEc:ags:afbefs:294333

DOI: 10.22004/ag.econ.294333

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