Awareness Level of Geographical Indication (GI) on Madurai Malli

M. Rajeshwaran, A. Janaki Rani and C. Sabarinathan

Asian Journal of Agricultural Extension, Economics & Sociology, 2022, vol. 40, issue 10, 4

Abstract: The study aims to assess the awareness level of Geographical indication on Madurai Malli in Madurai district. It was found that Majority of the respondents were having low level of awareness on GI Madurai malli. It was inferred from farmers in the study area doesn’t know the real benefits of GI and its importance in the socio-economic development of the community. In the domestic market the farmers really find any changes in the price hike due to GI tag might be the reason for low level of awareness on Geographical indication on Madurai Malli among the beneficiary respondents.

Keywords: Institutional; and; Behavioral; Economics (search for similar items in EconPapers)
Date: 2022
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