Does Consumer Interest in the Live Export Trade Affect Australian Meat Demand?

Kara Tighe, Nicholas Piggott, Oscar Cacho, Stuart Mounter and Renato Villano

Australasian Agribusiness Review, 2019, vol. 27, issue 8

Abstract: The long-distance transport of live sheep, cattle and goats by ship from Australia to Asia and the Middle East is an ongoing, contentious issue in Australia due to concern for the welfare of the animals during and after the voyage. This concern has been driven by internet-based and televised campaigns against animal cruelty which have triggered a significant reaction of anger from the Australian public. This study investigates a novel method of capturing and measuring the impact of these concerns on Australian meat demand. This is done by incorporating an aggregated live export Google Trends index as a proxy for consumer response to live export information in a demand system for Australian meat. This study provides an alternative method for capturing consumer response to non-traditional demand shift variables and provides insight into how Australian meat demand is affected by interest in the live export trade, as well as price, income, seasonality and pre-committed consumption.

Keywords: Demand; and; Price; Analysis (search for similar items in EconPapers)
Date: 2019
References: Add references at CitEc
Citations:

Downloads: (external link)
https://ageconsearch.umn.edu/record/301065/files/A ... er-8-Tighe-et-al.pdf (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:ags:auagre:301065

DOI: 10.22004/ag.econ.301065

Access Statistics for this article

More articles in Australasian Agribusiness Review from University of Melbourne, Department of Agriculture and Food Systems
Bibliographic data for series maintained by AgEcon Search ().