The Development and Promotion of Environmentally Sustainable Food Products in South Africa

Enoch Owusu-Sekyere and Henry Jordaan

International Journal of Agricultural Management, 2019, vol. 08, issue 3

Abstract: The purpose of this paper was to estimate consumers’ preferences for environmentally sustainable beef products, with the aim of developing and promoting environmentally sustainable products in South Africa. The findings reveal that there is profound preference heterogeneity at segment level for environmentally sustainable beef products. Three distinct consumer segments were identified. We demonstrate that socioeconomic factors, public awareness creation and campaigns on threats posed by climate changes, subjective and objective knowledge on environmental sustainability significantly explain consumers’ choice of environmentally sustainable beef products. Furthermore, it is concluded that there are relevant segmental equity issues that need to be addressed when designing environmental sustainability policies to promote environmentally sustainable products. Finally, we demonstrate that there is a potential market for environmentally sustainable products in South Africa.

Keywords: Environmental Economics and Policy; Resource/Energy Economics and Policy (search for similar items in EconPapers)
Date: 2019
References: View references in EconPapers View complete reference list from CitEc
Citations:

Downloads: (external link)
https://ageconsearch.umn.edu/record/329829/files/d ... ijam_2020-08-112.pdf (application/pdf)

Related works:
Working Paper: PR - THE DEVELOPMENT AND PROMOTION OF ENVIRONMENTALLY SUSTAINABLE FOOD PRODUCTS IN SOUTH AFRICA (2019)
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:ags:ijameu:329829

DOI: 10.22004/ag.econ.329829

Access Statistics for this article

More articles in International Journal of Agricultural Management from Institute of Agricultural Management Contact information at EDIRC.
Bibliographic data for series maintained by AgEcon Search ().