Is There a Market for Branded Gulf of Mexico Oysters?
Daniel Petrolia,
William C. Walton and
Lauriane Yehouenou
Journal of Agricultural and Applied Economics, 2017, vol. 49, issue 1
Abstract:
We administered an online choice experiment to a sample of U.S. raw-oyster consumers to identify factors influencing preferences for Gulf of Mexico oysters, determined the extent of preference heterogeneity, and estimated marginal willingness to pay for specific varieties and other key attributes. Results indicate significant preference heterogeneity among select varieties, with non-Gulf respondents estimated to require a price discount on Gulf oyster varieties on the order of $3–$6/half dozen. Gulf respondents were found to be less sensitive to oyster variety, and estimated to be willing to pay a price premium only for select Gulf varieties on the order of $0–$3/half dozen.
Keywords: Demand and Price Analysis; Resource/Energy Economics and Policy (search for similar items in EconPapers)
Date: 2017
References: View complete reference list from CitEc
Citations:
Downloads: (external link)
https://ageconsearch.umn.edu/record/350126/files/i ... f-mexico-oysters.pdf (application/pdf)
Related works:
Journal Article: IS THERE A MARKET FOR BRANDED GULF OF MEXICO OYSTERS? (2017) 
Working Paper: Is There a Market for Branded Gulf of Mexico Oysters? (2015) 
This item may be available elsewhere in EconPapers: Search for items with the same title.
Export reference: BibTeX
RIS (EndNote, ProCite, RefMan)
HTML/Text
Persistent link: https://EconPapers.repec.org/RePEc:ags:joaaec:350126
DOI: 10.22004/ag.econ.350126
Access Statistics for this article
More articles in Journal of Agricultural and Applied Economics from Southern Agricultural Economics Association Contact information at EDIRC.
Bibliographic data for series maintained by AgEcon Search ().