The Determination of the Quality Characteristic Priority of Traditional Liquor by Using the Agent

Chungsil Kim

Journal of Rural Development/Nongchon-Gyeongje, 2005, vol. 28, issue 01

Abstract: The purpose of this study is to design the agent which can analyze the quality characteristic priority of Traditional Liquor as the necessary information for Traditional Liquor industry to strengthen its international competitiveness. The major algorithm of the real-time agent system is based on the eigenvector method of the AHP(Analytic Hierarchy Process). And a prototype is developed to incorporate this agent into the online survey system in this study. The prototype results in the information on the quality characteristic priority of Korean traditional liquor in Japanese customers' view. This results are useful for the marketing strategy of Korean traditional liquor industry aimed at Japan. And the agent in this study can be applied to another industry.

Keywords: Consumer/Household; Economics (search for similar items in EconPapers)
Date: 2005
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Persistent link: https://EconPapers.repec.org/RePEc:ags:jordng:288259

DOI: 10.22004/ag.econ.288259

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