Coupons: Part II

Anthony E. Gallo and Larry G Hamm

Food Review/ National Food Review, 1982, vol. NFR 19, issue 01

Abstract: Coupons are the smallest but most rapidly growing form of direct consumer advertising and promotion for food. (See Coupons: Part I-NFR-18, Spring 1982.) However, while coupons offer cash discounts to consumers, they also affect retailers, manufacturers, and farmers.

Keywords: Food; Security; and; Poverty (search for similar items in EconPapers)
Date: 1982
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Persistent link: https://EconPapers.repec.org/RePEc:ags:uersfr:280746

DOI: 10.22004/ag.econ.280746

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