The entrepreneurial cognition process in a hostile business environment: A study of successful Pakistani entrepreneurs

Mohammad Asad Ilyas (), Severine Le Loarne and Wajid Hussain Rizvi
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Mohammad Asad Ilyas: Institute of Business Administration
Severine Le Loarne: Grenoble Ecole De Management, France
Wajid Hussain Rizvi: Institute of Business Administration

Business Review, 2018, vol. 13, issue 2, 94-116

Abstract: This study observes and documents the entrepreneurial cognition process in the hostile business environment of Pakistan. It focuses on the business strategies deployed by successful entrepreneurs whose companies have exhibited tremendous growth in the past and hold considerable potential in the future. It provides an insight of the hostile environment these high performers experience, the way the entrepreneurs conceptualize the situation and identifies their response strategies as a product of the entrepreneurs’ cognitive processing.

Keywords: Entrepreneurship; ·; Hostile; business; environment; ·; Business; strategy; ·; Cognition; process. (search for similar items in EconPapers)
Date: 2018
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Persistent link: https://EconPapers.repec.org/RePEc:aho:journl:v:13:y:2018:i:2:p:94-116

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