IMPACT OF WORK LIFE BALANCE ON EMPLOYEE JOB SATISFACTION IN PRIVATE BANKING SECTOR OF KARACHI

Sobia Shujat (), Farooq-E-Azam Cheema () and Faryal Bhutto ()
Additional contact information
Sobia Shujat: Lecturer at Bahria University Karachi Campus
Farooq-E-Azam Cheema: Dean Management Sciences at the Institute of Business & Technology (Biztek)
Faryal Bhutto: MBA Scholar at Bahria University Karachi Campus

IBT Journal of Business Studies (JBS), 2011, vol. 7, issue 2, 8-15

Abstract: PurposeThe core purpose of this study is to analyze the impact of work life balance on employee job satisfaction in private banking sector of Karachi.The data were collected keeping in consideration features such as gender, age, managerial position and tenure of job.Factors involved are job satisfaction and work life balance with respect to flexible working conditions, work life balance programs, employee intention to change/leave job, work pressure/stress and long working hours. Methodology/Sample A total of 300 questionnaires were distributed out of which 273 were returned back after filling.The selected method for sampling in this research is snowball sampling.Data were collected using both primary and secondary sources.Primary data were collected through questionnaires. The data was analyzed using SPSS, test applied was correlation. FindingsThe findings suggest that work life balance has very less impact on employee job satisfaction in private commercial banking sector of Karachi.The reason of such results may be due to the uncertain conditions, high inflation and unemployment rate in Pakistan. Practical Implication This research can be beneficial for the banking sector to improve their policies, benefits programs and pay structures to attract, recruit and retain more capable candidates.The results of this research shows that even in the metropolitan city like Karachi, employees are not aware of issues like job satisfaction and work life balance that is undoubtedly a basic right.People are contended as far as they have job, rest of the things do not seem important to them.This research can be utilized as a light for banks to pay attention to such factors, because their benefits are not only for employees but can benefit banks in the long run especially in maintain work force turnover.

Keywords: work life balance; job satisfaction; turnover rate; banking sector (search for similar items in EconPapers)
Date: 2011
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Persistent link: https://EconPapers.repec.org/RePEc:aib:ibtjbs:v:7:y:2011:i:2:p:8-15

DOI: 10.46745/ilma.ibtjbs.2011.72.2

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