THE CLUSTER, STRATEGIC MODEL OF COMPETITIVENESS IN TOURISM

Daniela Fundeanu and Cosmin Sandu Badele
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Daniela Fundeanu: University of Craiova Faculty of Economics and Business Administration
Cosmin Sandu Badele: University of Craiova Faculty of Economics and Business Administration

Annals of University of Craiova - Economic Sciences Series, 2014, vol. 2, issue 42, 165-173

Abstract: In the tourism sector can be established associative forms that include organizations: tour operators, travel agencies/tourism guides, local and national authorities, suppliers of the tourism industry, leisure and entertainment industry, transportation companies, Universities, training institutes, another organizations that can collaborate and compete well for competitive advantage. The tourism cluster consists of a group of tourist attractions, businesses, and institutions directly or indirectly involved in tourism concentrated in a particular area. This paper addresses a strategic model for developing tourism cluster that is different from traditional models and highlights the effects on competitiveness clusters, considering three essential aspects: the role of transnational corporations and foreign direct investment in tourism cluster development; interconnection between cluster actors, and the separation between cluster actors and conditions of the business sector. The approach extends classical tourism cluster influenced by the "home-based environment" to globally, with effects on competitiveness and global socio-economic prosperity.

Keywords: tourism cluster; competitive advantage; Porter’s diamond model; transnational corporations; model for global competitiveness (search for similar items in EconPapers)
JEL-codes: M11 M16 M21 (search for similar items in EconPapers)
Date: 2014
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Persistent link: https://EconPapers.repec.org/RePEc:aio:aucsse:v:2:y:2014:i:42:p:165-173

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