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Management and Marketing Journal

2004 - 2024

Current editor(s): Tudor Nistorescu

From University of Craiova, Faculty of Economics and Business Administration
Contact information at EDIRC.

Bibliographic data for series maintained by Catalin Barbu ().

Access Statistics for this journal.
Is something missing from the series or not right? See the RePEc data check for the archive and series.


Volume XXII, issue 2, 2024

EXAMINING THE PURCHASING BEHAVIOUR OF SPECIFIC MEDICAL SERVICES WITHIN A PRIVATE PHYSIOTHERAPY CLINIC pp. 151-163 Downloads
Mariana Juganaru, Amina Ferat, Felicia Rusu and Sorina-Raula Girboveanu
EXPLORING CHALLENGES AND OPPORTUNITIES FOR SAUDI PODCASTERS: A QUALITATIVE STUDY pp. 164-178 Downloads
Merfat Alardawi
THE NEW ATLANTEANS: FORCED MIGRATION, STATELESSNESS AND JUSTICE pp. 179-192 Downloads
Magnus Arni Skjöld Magnusson, Heather Allansdóttir, Danielle Elizabeth Beauchemin, Elham Fakouri, Judit Rodriguez and Anca Tanasie
PURCHASE INTENTION OF YOUNG PEOPLE’S FASHION PRODUCTS pp. 193-209 Downloads
Dorothea Wahyu Ariani
EVALUATING THE EFFECTIVENESS OF CUSTOMER COMPLAINT RESPONSES ON NMB MKONONI SATISFACTION: A CASE STUDY OF NMB BANK PLC IN DODOMA CITY, TANZANIA pp. 210-224 Downloads
Mohamed Salum Kilindo and Nasibu Rajabu Mramba
MANAGING FRAUD IN CONTEMPORARY BUSINESS ENVIRONMENT, THE ROLE OF INFORMATION SECURITY MANAGEMENT: A STUDY OF QUOTED DEPOSIT MONEY BANKS (DMBs) IN NIGERIA pp. 225-241 Downloads
Onajero Kensington Ohwo
THE EFFECTS OF INTRINSIC ASPECTS OF WORK ON EMPLOYEE WELL-BEING pp. 242-250 Downloads
Simona Dumitriu, Andreea Teodora Al-Floarei, Onajero Mihai-Alexandru Stefanescu-Dragota and Silviu - Mihai Nitu-Granzulea
STATISTICAL ANALYSIS AND FORECASTS OF SOME FINANCIAL INDICATORS FROM THE AGRICULTURAL SECTOR IN ROMANIA USING THE ARIMA MODEL pp. 251-281 Downloads
Mirela Floriana Gaman and Ana-Maria Camelia Popescu
INSTITUTIONAL LOGICS OF SUSTAINABILITY: AN EVALUATION OF KEY FACTORS IN THE CONTEXT OF KNOWLEDGE-BASED INSTITUTIONS pp. 282-303 Downloads
Zineb Znagui

Volume XXII, issue 1, 2024

STATISTICAL STUDY OF SOME INDICATORS IN THE LIVESTOCK SECTOR pp. 7-28 Downloads
Ramona-Maria Dimitrov
STUDY ON THE IMPACT OF THE MARKET SITUATION ON THE ECONOMIC RESULTS OF A COMPANY SPECIALIZED IN THE SALE OF JEWELRY pp. 29-38 Downloads
Mariana Juganaru, Felicia Rusu and Daniela Popescu
RISK MANAGEMENT FOR COOPERATIVES OF SAVINGS AND LOANS AND SHARIA FINANCING: LESSON FROM INDONESIA pp. 39-50 Downloads
Rizky Andrean, Muhammad Khoirul Fikri and Santi Nailul Izaty
THE VALUE OF THE CORRELATION BETWEEN MILITARY LEADER CHARACTER AND ORGANIZATIONAL CULTURE AS VECTORS FOR INCREASING ORGANIZATIONAL PERFORMANCE pp. 51-60 Downloads
Alexandru-Marius Rizescu
TYPES OF RISKS WITHIN PROJECTS pp. 61-67 Downloads
Irina Andreea Pegulescu
RURAL TOURISM–REALISTIC SOLUTION FOR SUSTAINABLE SOCIO-ECONOMIC DEVELOPMENT: CASE STUDY OF VALCEA COUNTY, OLTENIA REGION pp. 68-80 Downloads
Ionut-Adrian Draguleasa, Alexandru Andrei Popescu, Emilia Constantinescu and Mirela Mazilu
A CRITICAL APPROACH OF SOCIAL ENTREPRENEURSHIP THEORIES pp. 81-88 Downloads
Cristian Piecu, Florin-Aurelian Birchi, Ramona-Cristina Ghita and Patricia Cristiana Boruzescu
EXPLORING TEAM COHESION IN PROJECT MANAGEMENT pp. 89-101 Downloads
Denisa Maria COJOACA (alniti)
THE FINTECH EFFECT ON ORGANIZATIONS MANAGEMENT pp. 102-112 Downloads
Marius Sandy Stanescu
ANALYSIS AND FORECAST OF THE EMPLOYEES IN THE PUBLIC AND PRIVATE HEALTH SYSTEMS IN ROMANIA pp. 113-138 Downloads
Lucian Mirescu and Ana-Maria Camelia Popescu
EMPLOYER BRANDING IN EMPLOYEES’ PERCEPTION pp. 139-143 Downloads
Iulia Georgiana Udrica

Volume XXI, issue 2, 2023

FORECASTS ON SOME FINANCIAL INDICATORS: A CASE STUDY FOR S.C.D.A SIMNIC pp. 185-211 Downloads
Ramona-Maria Dimitrov
UNVEILING THE ROLE OF WORKPLACE ENVIRONMENT IN ACHIEVING THE SUSTAINABLE DEVELOPMENT GOAL EIGHT (SDG8) AND EMPLOYEE JOB SATISFACTION POST-PANDEMIC: PERSPECTIVE FROM AFRICA pp. 212-228 Downloads
Timilehin Olasoji Olubiyi
BARBIE’S SUCCESS IN THE NEW BUSINESS ERA: TECHNOLOGY, INNOVATION AND PERFORMANCE. THE MATTEL CASE pp. 229-240 Downloads
Alexandra IOANID Author-Workplace-Name1: National University of Science and Technology POLITEHNICA Bucharest, Bucharest, Romania Author-Workplace-Name2: Academy of Romanian Scientists, Bucharest, Romania and Denisa Iliescu
BIBLIOMETRIC ANALYSIS OF INVESTMENT CLASSIFICATION CRITERIA pp. 241-258 Downloads
Ionut Marius Croitoru, Nicoleta Daniela Ignat, Paula Paraschiva Spiridon, Luciana Dragomir, Maria Valerica Soloiu and Alexandra Bratiloveanu
THE INFLUENCE OF RISK MANAGEMENT ON PROJECT PERFORMANCE pp. 259-265 Downloads
Irina Andreea Pegulescu
PARTICULARITIES OF THE FACTORS THAT INFLUENCE THE INVOLVEMENT OF YOUNG PEOPLE IN VOLUNTEERING ACTIVITIES pp. 266-279 Downloads
Madalina-Maria DODOC (ghitun)
MANAGEMENT AND LEADERSHIP'S IMPACT ON PERFORMANCE AT THE LEVEL OF THE ROMANIAN SCHOOL ORGANIZATION pp. 280-293 Downloads
Petruta Ionela Stanca and Tudor Tarbujaru
PUBLIC PROCUREMENT MANAGEMENT IN THE CONTEXT OF ROMANIA LEGISLATION: CHALLENGES AND PERSPECTIVES pp. 294-311 Downloads
Anca Madalina Bogdan, Adrian Bogdan and Ionut Riza
MODERN CHALLENGES TO MILITARY MANAGEMENT. UN SECURITY COUNCIL RESOLUTION 1325 "WOMEN, PEACE AND SECURITY" pp. 312-327 Downloads
Marius-Emanuel Caragea

Volume XXI, issue 1, 2023

TRUST AND ECONOMIC SATISFACTION AS ANTECEDENTS, AND LOYALTY AS OUTCOME, OF SMALL BUSINESS CUSTOMERS’ COOPERATION AND COORDINATION IN BANKING RELATIONSHIPS pp. 7-24 Downloads
Russell Kampani, Pierre Mostert and Michelle Caroline van der Merwe
A STATISTICAL STUDY ON KEY PERFORMANCE INDICATORS IN HEALTH SYSTEM pp. 25-35 Downloads
Lucian Mirescu and Ana-Maria Camelia Popescu
FOSTERING AGROPRENEURSHIP PRACTICE IN NIGERIA: A LOOK BENEATH THE SURFACE pp. 36-50 Downloads
Olamitunji Dakare
IMPACT OF AGE AS A SOCIO-DEMOGRAPHIC VARIABLE ON HEALTH INSURANCE PRODUCTS pp. 51-60 Downloads
Catalin Campeanu
ORGANIC FOOD POSITIONING: HOW DO COMPANIES WANT THEIR BRAND TO BE PERCEIVED BY CONSUMERS? pp. 61-93 Downloads
Mihai Stoica
DENTAL SERVICES – TO FEAR OR NOT TO FEAR? THE EFFECT OF MUSIC ON PAIN PERCEPTIONS pp. 94-109 Downloads
Ancuta Remete, Laura Bacali, Marcel Ciprian Pop, Brindusa Mariana Bejan, Monica Bogdan and Andrei Picos
COMPARATIVE STATISTICAL ANALYSIS OF VEGETABLE AGRICULTURAL PRODUCTION IN ROMANIA IN THE PERIOD 2009-2021 pp. 110-133 Downloads
Ramona-Maria Dimitrov
DIGITAL MARKETING ADOPTION FACTORS IN ALGERIAN SMALL AND MEDIUM ENTERPRISES: A TAM APPROACH pp. 134-150 Downloads
Hela Diouani, Amel Graa and Khadidja Bechelaghem
STRATEGIC OPTIMIZATION OF THE MANAGEMENT OF SPORTS ORGANIZATIONS pp. 151-161 Downloads
Alexandru Simion and Gabriel Mangra
CONSIDERATIONS ON THE STRATEGIC APPROACH TO SUSTAINABLE RURAL DEVELOPMENT pp. 162-169 Downloads
Nicolae Concioiu
WOMEN ENTREPRENEURSHIP pp. 170-177 Downloads
Claudia-Marinela Zatreanu

Volume XX, issue 2, 2022

EFFECT OF SOCIAL MEDIA MARKETING ON CUSTOMER BRAND ENGAGEMENT IN THE BANKING INDUSTRY: EVIDENCE FROM AN EMERGING ECONOMY pp. 125-140 Downloads
Chikaodili Peace Onuorah, Obinna Christian Ojiaku and Moses Chigbata Olise
IS THE PERFORMANCE MANAGEMENT SYSTEM OF READYMADE GARMENTS FACTORIES EFFECTIVE IN ACHIEVING THE PROJECTED OUTCOME, STRATEGIC ALIGNMENT AND OPERATIONAL EFFICIENCY? A STUDY ON BANGLADESH pp. 141-158 Downloads
Kazi NAZMUL Huda
A GROUNDED THEORY INVESTIGATION OF THE INFLUENCE OF A ‘POSITIVE VISUALISATION COURSE’ IN BRAND IDENTITY ON FIRST-YEAR STUDENTS’ PERCEPTIONS pp. 159-171 Downloads
Marilia (Maria) Kountouridou and Dino Domic
RELIGION, LIFE AND FINANCIAL SATISFACTION IN TIMES OF PANDEMIC. AN ANALYSIS FROM THE NETHERLANDS pp. 172-180 Downloads
Alexandru Bosinceanu and Ion-Danut Lixandru
THE IMPACT OF CORPORATE SOCIAL RESPONSIBILITY ON EMPLOYEES’ SATISFACTION: EVIDENCE FROM COMPANIES IN ROMANIA pp. 181-196 Downloads
Nour Lakiss
STUDY ON THE AWARD OF SERVICE CONTRACTS USING THE FRAMEWORK AGREEMENT pp. 197-211 Downloads
Gabriel Brinaru
METHODS OF ENRICHING KNOWLEDGE. HOW DO THEY INFLUENCE THE EMPLOYEES’ ACTIVITY? pp. 212-223 Downloads
Teodora PIRSOI (nebunu-Pirsoi)
ENTREPRENEURSHIP IN THE DIGITAL AGE pp. 224-233 Downloads
Daniela Popescu, Adina Dinu and Sorina Girboveanu
MEASURING TECHNOLOGICAL CAPABILITY AND BUSINESS PERFORMANCE POST-COVID ERA: EVIDENCE FROM SMALL AND MEDIUM-SIZED ENTERPRISES(SMEs) IN NIGERIA pp. 234-248 Downloads
Timilehin Olasoji Olubiyi
A BIBLIOMETRIC ANALYSIS OF SCIENTIFIC PRODUCTION CONCERNING ONLINE CONSUMER REVIEWS AND THE SALE OF HOME APPLIANCES pp. 249-262 Downloads
Razvan-Andrei Corbos, Ovidiu-Iulian Bunea and Andreea Breazu
FOREIGN DIRECT INVESTMENT AND ENVIRONMENTAL SUSTAINABILITY OF AGRICULTURAL HOLDINGS IN CAMEROON pp. 263-276 Downloads
Frida NGO Wengui, Florin-Aurelian Birchi, Fidoline NGO Nonga and Fidoline Moustapha Sane
STAKEHOLDERS’ PERCEPTION OF THE IMPORTANCE OF DIGITALIZATION IN HEALTHCARE ORGANIZATIONS pp. 277-285 Downloads
Larisa GRIGORIE Patru
HOW DO THE MACROECONOMIC DETERMINANTS UNDERPIN THE CAPITAL MARKET DEVELOPMENT IN NORTH MACEDONIA? pp. 286-325 Downloads
Tatjana Spaseska and Ilija Hristoski

Volume XX, issue 1, 2022

IMPLEMENTATION STRATEGIES OF A MODERN SHOWROOM CONCEPT FOR RETAILERS WITH A WIDE RANGE OF PRODUCTS pp. 7-22 Downloads
Fabian Schmidtke and Patrick Siegfried
SERVICE PRICING CHALLENGES ON SHARED PLATFORM: UBER INDIA VS DIDI CHUXING pp. 23-33 Downloads
Pinaki Dasgupta and Arnab Deb
BRAND PERSONALITY AND CULTURE: THE ROLE OF ROTARY CLUB IN A CONTINUOUSLY DIVERSE SOCIETY pp. 34-42 Downloads
Mustapha Tosin Balogun, Olubusola Temiloluwa Oyekunle and Usman Moyosore Tijani
THE PERCEPTION ON THE TRADITIONAL METHODS OF STIMULATING GROUP COHESION AND WORK EFFICIENCY WITHIN MILITARY INSTITUTIONS IN OLTENIA pp. 43-56 Downloads
Teodora Pirsoi
THE LINK BETWEEN THE DEVELOPMENT OF HUMAN RESOURCES AND THE OVERALL EFFICIENCY OF THE ORGANIZATION IN THE CASE OF STAFF IN ROMANIAN PRE-UNIVERSITY EDUCATION pp. 57-64 Downloads
Mariana POPA (petrescu)
INVESTIGATION OF THE RELATIONSHIP BETWEEN SERVANT LEADERSHIP AND INTRAPRENEURSHIP BY THE EXPLANATION OF THE ROLE OF ORGANIZATIONAL CULTURE: THE CASE OF PRIVATE BANKS pp. 65-80 Downloads
Mitra Hashemi
THE EFFECT OF JOB SELF-EFFICACY ON JOB ENGAGEMENT WITH AN EMPHASIS ON THE ROLE OF WORK-LIFE BALANCE. CASE STUDY: NATIONAL LAND AND HOUSING ORGANIZATION OF TEHRAN pp. 81-100 Downloads
Mahsa Naghshineh
THE EFFECT OF CORPORATE GOVERNANCE ON THE FINANCIAL PERFORMANCE OF COMPANIES LISTED ON THE TEHRAN STOCK EXCHANGE pp. 101-118 Downloads
Seyyed Amir Mousavi Madani
Page updated 2025-03-31