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Research on Optimization Strategies for Cold Chain Logistics of Agricultural Products: A Case Study of H Company

Shi He Dong () and An-Shin Shia ()

Asian Business Research Journal, 2025, vol. 10, issue 3, 8-14

Abstract: This study aims to propose an optimized model for agricultural product cold chain logistics through a systematic analysis and innovative design. The goal is to enhance the efficiency and responsiveness of the entire supply chain. A questionnaire survey was conducted among employees of H Company to analyze the main challenges faced by agricultural cold chain logistics, including imprecise temperature control, high logistics costs, insufficient informatization, and environmental sustainability issues.

Keywords: Agricultural products; Cold chain logistics; Supply chain management. (search for similar items in EconPapers)
Date: 2025
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