Corporate structure changes in online sales in Russia

Oleg Yur'evich Gavryushin, Sergei Dolgov, Yuri Anatolievich Savinov and Evgenija Vadimovna Taranovskaja
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Oleg Yur'evich Gavryushin: Russian Foreign Trade Academy, Moscow, Russia
Yuri Anatolievich Savinov: Russian Foreign Trade Academy, Moscow, Russia
Evgenija Vadimovna Taranovskaja: Russian Foreign Trade Academy, Moscow, Russia

Russian Foreign Economic Journal, 2019, issue 8, 77-93

Abstract: E-Commerce in Russia is developing rapidly with the broader range of commodities including consumer goods and services. The authors show the changes in sales of goods through e-Commerce channels, note the expansion of cross-border operations of e-Commerce firms, analyze the main models of e-Commerce in Russia and China underlying the growing activity of China's e-Commerce companies in Russia. On the basis of information on commercial negotiations between trading companies, the possibility of combining the efforts of large Russian retailers and companies that own e-Commerce channels is emphasized.

Keywords: E-Commerce; cross-border exports; russia; china; retail companies; development of cooperation; retailers; e-Commerce companies (search for similar items in EconPapers)
Date: 2019
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