DEVELOPMENT AND DIVERSIFICATION OF SERVICES - AN APPROACH AT TOURISM SERVICES LEVEL IN ROMANIA

Andreea Daniela Moraru

Annales Universitatis Apulensis Series Oeconomica, 2011, vol. 1, issue 13, 14

Abstract: The paper aims at arguing the importance of development and diversification at services level, and especially at tourism services level. To this end, the paper approaches the two concepts of development and diversification and briefly presents the circumstances claiming for development and diversification of services in tourism; it also reviews the benefits brought by the development and diversification given the characteristic features of the industry and presents the results of a research conducted among the tourists visiting the Romanian seaside. The conclusions of the research strengthen the argument for due importance that should be given to the development and diversification of services, since tourists' assessment of development and diversification level impacts the frequency of visit and their intention to revisit the destination during the next three years.

Keywords: tourism services; international context; development; diversification; tourism dynamics (search for similar items in EconPapers)
JEL-codes: C12 L83 M31 (search for similar items in EconPapers)
Date: 2011
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Citations: View citations in EconPapers (3)

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Persistent link: https://EconPapers.repec.org/RePEc:alu:journl:v:1:y:2011:i:13:p:14

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