THE USE OF THE ERP-CRM-CIM SYSTEMS WITHIN THE MASTER'S DEGREE PROGRAMMES
Virgil Chichernea
Annales Universitatis Apulensis Series Oeconomica, 2007, vol. 2, issue 9, 11
Abstract:
This paper proposes a conceptual framework for the development, integration and evaluation of ERP-CRM-CIM (Enterprise Requirements Planning - Customer Relationship Management - Computer Integrated Manufacturing) Systems into teaching education program. One of the problems in using ERP-CRM-CIM systems has been the complexity of large-scale systems and there for the main topics of this paper are: basic components, evolution ERP-CRM- CIS systems, benefits, costs, replacing/ reimplementing, family issues, structuring the manufacturing Database, successful of these systems, etc. In addition to this paper reports the development, evaluation and use of ERP-CRM-CIM systems and software packages in the Romanian-American University as well as plans for continous development and integration into the curriculum
Keywords: Enterprise Requirements Planning; Customer Relationship Management; Computer Integrated Manufacturing; education program (search for similar items in EconPapers)
JEL-codes: O33 (search for similar items in EconPapers)
Date: 2007
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Persistent link: https://EconPapers.repec.org/RePEc:alu:journl:v:2:y:2007:i:9:p:11
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