Economics at your fingertips  

Behavioral Effects of Nonconscious Mimicry and Social Intentions: A Reverse Engineered Pitch

Kerstin Klein ()
Additional contact information
Kerstin Klein: University of Queensland, Australia

Journal of Accounting and Management Information Systems, 2018, vol. 17, issue 2, 301-307

Abstract: Using the pitching research template elaborated by Faff (2017) as basis, this paper discusses the reverse engineering process on the article “Behavioural effects of nonconscious mimicry and social intentions” by Wong, Hartley and Tombs (2017). The main objective is to reflect on the reverse engineering exercise while including major findings of the paper itemized. This paper adds an additional angle on the reverse engineering process, the pitching research template and Robert Faff’s efforts in creating a comprehensive research base.

Keywords: Pitching Research; Marketing; Consumer Behavior; Nonconscious Mimicry (search for similar items in EconPapers)
JEL-codes: M31 (search for similar items in EconPapers)
Date: 2018
References: Add references at CitEc
Citations Track citations by RSS feed

Downloads: (external link) (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link:

Access Statistics for this article

More articles in Journal of Accounting and Management Information Systems from Faculty of Accounting and Management Information Systems, The Bucharest University of Economic Studies
Bibliographic data for series maintained by Cristina Tartavulea ().

Page updated 2018-06-08
Handle: RePEc:ami:journl:v:17:y:2018:i:2:p:301-307