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ILearners’Preferences of Communication Tone Used in the Print Materials for Open and Distance Learning

Cengiz Hakan Aydin ()
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Cengiz Hakan Aydin: Anadolu University

Anadolu University Journal of Social Sciences, 2005, vol. 5, issue 1, 131-148

Abstract: Literature is full of studies about significance of using a friendly conversational tone in open and distance learning materials. However, related literature is based on the studies conducted generally in western cultures. Since research has revealed the influence of culture on human behavior, what the literature on open and distance learning mentions may not be valid in other cultures. From this point of view, this study investigated Turkish distance learners’preferences of communication tone in print materials (textbooks) used in Anadolu University’s distance programs. The study has shown that Turkish distance learners prefer an academic tone rather than friendly conversation in their textbooks.

Keywords: Open and Distance Learning; Print Materials; Communication Tone; Cultu- ral Influences. (search for similar items in EconPapers)
JEL-codes: Z00 (search for similar items in EconPapers)
Date: 2005
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