Observation the Implementation of Business Knowledge Management System in Creative Industry in Achieving Compatitive Advantage (Study in Visual Communication Design Business in Riau Province, Indonesia)

Yanti Mayasari Ginting*, Elfindri, Hafiz Rahman and Dodi Devianto
Additional contact information
Yanti Mayasari Ginting*: Department of Management, Sekolah Tinggi Ilmu Ekonomi Pelita Indonesia Pekanbaru, Indonesia
Elfindri: Department of Economics, Faculty of Economics, Andalas University, Padang, Indonesia
Hafiz Rahman: Department of Management, Faculty of Economics, Andalas University, Padang, Indonesia
Dodi Devianto: Department of Mathematics, Faculty of Mathematics and Natural Sciences, Andalas University, Padang, Indonesia

The Journal of Social Sciences Research, 2019, vol. 5, issue 11, 1562-1570

Abstract: The purpose of this study is to analyze the effect of business Knowledge Management System (KMS) of creative industry in the visual communication design sub-sector to attain sustainable competitive advantage. This research is a quantitative research using survey method with a questionnaire as the instrument. The population in this study consists of business owners, business managers, and creative workers in the business of visual communication design sub-sector located in Riau, Indonesia. The sample size is 202 and the sampling method used is purposive sampling, there are 34 questions in the questionnaire and analyzed by using SEM AMOS. This study found that KMS of the business effect sustainable competitive advent age. Both basic competing strategies and strategic competitiveness can be used as dimensions of sustainable competitive advantage. This study is conducted in Visual Communication Design so that it needs to be extended to other sub-sectors to further validate the model.

Keywords: Knowledge management system; Sustainable competitive advantage; Creative industry. (search for similar items in EconPapers)
Date: 2019
References: Add references at CitEc
Citations:

Downloads: (external link)
https://www.arpgweb.com/pdf-files/jssr5(11)1562-1570.pdf (application/pdf)
https://www.arpgweb.com/journal/7/archive/11-2019/11/5 (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:arp:tjssrr:2019:p:1562-1570

Access Statistics for this article

The Journal of Social Sciences Research is currently edited by Dr. Paola Magnano

More articles in The Journal of Social Sciences Research from Academic Research Publishing Group Rahim Yar Khan 64200, Punjab, Pakistan.
Bibliographic data for series maintained by Managing Editor ().