The Effect of Social Capital on Creativity of Employees a Case Study: Productive Firms of Electrical Household Appliances in the North of Iran

Mir Hadi Moazen Jamshidi and Narjes Haghparast Kenarsari

Journal of Asian Scientific Research, 2015, vol. 5, issue 4, 205-218

Abstract: The general objective of this research is the study of the effect of social capital on creativity of employees of productive firms of electrical household appliances in the north of Iran. The statistical sample of this survey consists of (115) individual of three productive electrical household appliances firms in the north which were selected using convenient sampling method For collecting the data of the survey questionnaire is used. In this research for studying of the hypothesis test, the Partial least squares and (Smart-Pls) is used. The results of the research shows that the dimensions of social capital (network and common norm, trust, mutual cooperation, social cohesion, empathy and participation, and social identity has positive and significant effect on creativity of employees.

Keywords: Social capital; Creativity of employees; Electrical household appliances firms. (search for similar items in EconPapers)
Date: 2015
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