How commercial real estate can attract and retain the most innovative, high-growth tenants and monetise new revenue opportunities

Maciej Markowski
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Maciej Markowski: Co-founder and CEO, spaceOS, Poland

Corporate Real Estate Journal, 2020, vol. 9, issue 3, 206-214

Abstract: The development of mobile technology and Internet of Things (IoT) enabled us to completely change how we work, how buildings are being designed and rented, and what kind of level of services can be expected from a landlord of an office building. The long-lease model is under attack and tenants expect more of a hospitality experience from their landlords. Merely providing the shell and core of a building, leaving the corporate real estate (CRE) tenant to lease, design, fit out and manage the office may no longer be enough. Competition from the flexible workspace providers has raised the bar for landlords. Landlords who want to stay competitive, develop new revenue streams and attract high-value, high-growth tenants need to move from the ‘lease and forget’ model to a true subscription model, driven by in-depth understanding of the tenant’s needs and requirements, enabled by modern technology.

Keywords: PropTech; tenant experience; future of work; corporate real estate (search for similar items in EconPapers)
JEL-codes: R3 (search for similar items in EconPapers)
Date: 2020
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