Airport-city development trend and strategy formulation using integrated analysis — The case of Taiwan

Wan-Chung Hong, Wei-Li Wu and Kung-Jeng Wang

Journal of Airport Management, 2012, vol. 6, issue 3, 274-295

Abstract: Many airports have shifted from being simple transfer posts to global logistic transportation hubs and, more recently, to multifunctional airport cities. This study conducts an integrated analysis on airport-city development trends and strategy formulation. By using a grounded theory-based research procedure, it analyses and integrates the trends and successful key factors of airport-city development using the forum of focus groups and interviews with experts. Finally, the study conducts a competitive environment analysis to detect the advantages and disadvantages of Taiwan Taoyuan International Airport by SWOT analysis, and develops TOWS matrix to propose strategic suggestions. It has not only proposed a rigorous and systematic procedure of qualitative research for airport-city development but, from the opinions of experienced experts and industrial representatives, the outcomes of the study consolidate competitive advantages, key factors and strategies for airport-city development.

Keywords: airport-city development; grounded theory; strategy formulation; TOWS matrix (search for similar items in EconPapers)
JEL-codes: M1 M10 R4 R40 (search for similar items in EconPapers)
Date: 2012
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Persistent link: https://EconPapers.repec.org/RePEc:aza:jam000:y:2012:v:6:i:3:p:274-295

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