Engaging an army of planners: An eBay case study

Scott Baldwin
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Scott Baldwin: eBay Inc., USA

Journal of Business Continuity & Emergency Planning, 2014, vol. 8, issue 1, 41-48

Abstract: Although led by a central corporate group, continuity planning at eBay is conducted by a community of planners native to their own departments. True programme success requires the full participation of these planners. This paper presents a case study of eBay’s experience in achieving and maintaining planner engagement.

Keywords: planners; engagement; motivation; eBay; planning tools (search for similar items in EconPapers)
JEL-codes: M1 M10 M12 (search for similar items in EconPapers)
Date: 2014
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Persistent link: https://EconPapers.repec.org/RePEc:aza:jbcep0:y:2014:v:8:i:1:p:41-48

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