What COVID-19 has taught us about effective employee communication

Oliver S. Schmidt
Additional contact information
Oliver S. Schmidt: C4CS, USA

Journal of Business Continuity & Emergency Planning, 2023, vol. 16, issue 3, 210-217

Abstract: Effective communication with internal and external stakeholders is an indispensable component of a successful response to crises both brief and long-lasting. Employee communication must increase in volume and frequency, and effectively inform, educate and empower employees. The development, testing and delivery of clear and easy-to-understand messages must be prioritised along with the enablement of continuous employee feedback. Drawing on industry best practice, personal experience and an extensive review of the literature, this paper concludes that the systematic planning, implementation and evaluation of a company’s employee communication must be conducted on an ongoing, company-wide basis so that management can rely on it to minimise crisis-related damage, seize the opportunities a crisis may present, and convert the resulting organisational change into competitive advantages.

Keywords: employee communication; COVID-19 response; crisis preparedness; continuous dialogue; communication allies; consistent messaging (search for similar items in EconPapers)
JEL-codes: M1 M10 M12 (search for similar items in EconPapers)
Date: 2023
References: Add references at CitEc
Citations:

Downloads: (external link)
https://hstalks.com/article/7511/download/ (application/pdf)
https://hstalks.com/article/7511/ (text/html)
Requires a paid subscription for full access.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:aza:jbcep0:y:2023:v:16:i:3:p:210-217

Access Statistics for this article

More articles in Journal of Business Continuity & Emergency Planning from Henry Stewart Publications
Bibliographic data for series maintained by Henry Stewart Talks ().