Lost in translation/ Managing multi-lingual A/V and metadata in the digital supply chain

Robin Boldon and Rod Carter

Journal of Digital Media Management, 2013, vol. 1, issue 4, 330-335

Abstract: This case study describes the process of supplying the global market with audio-visual material that is localised for its intended territory. The reader will gain an insight into how this is executed and how to overcome the challenges along the way.

Keywords: DAM; localisation; dubbing; international content distribution; digital supply chain (search for similar items in EconPapers)
JEL-codes: M11 M15 (search for similar items in EconPapers)
Date: 2013
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