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Seven ways nonprofits can leverage digital asset management

Kristy Smith and Brentine Stevens

Journal of Digital Media Management, 2014, vol. 2, issue 3, 230-234

Abstract: Having a DAM system is invaluable to any organisation. Streamlining the creative process and saving time with self-service gives us the opportunity to reallocate resources and focus on our strategic marketing efforts.

Keywords: digital asset management; DAM; healthcare; nonprofit organisation; hospital (search for similar items in EconPapers)
JEL-codes: M11 M15 (search for similar items in EconPapers)
Date: 2014
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