Integrating user research into an agile project at NHS Digital: A case study

Sabrina Duda and Tim Chearman
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Sabrina Duda: Head of User Experience, VERJ, UK
Tim Chearman: Data and Security Programme Manager, UK

Journal of Digital & Social Media Marketing, 2021, vol. 8, issue 4, 308-320

Abstract: This article discusses how user experience (UX) research can be integrated into agile projects, giving special attention to remote research methods. Using a case study about the National Health Service (NHS) Data Security Centre, the article shows how UX research can be successfully applied in a fast-paced project. The case study describes how by working together in a cross-functional team, client (NHS) and supplier (Valtech) employees, designed, user-tested and developed a new website for the NHS Data Security Centre in just seven weeks, to include a new homepage, a suggestion for a new information architecture, and a new concept, layout and content for several further pages. Special challenges included a distributed team and the advent of the coronavirus, which meant recruiting users for research became more difficult.

Keywords: user experience; lean UX; remote user research; agile; minimum viable product; remote teamwork; cross-functional teams; NHS (search for similar items in EconPapers)
JEL-codes: M3 (search for similar items in EconPapers)
Date: 2021
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