What can high streets learn from shopping malls?

Lee Newham

Journal of Urban Regeneration and Renewal, 2013, vol. 6, issue 2, 131-138

Abstract: This paper is about what local high streets can learn from shopping malls and the supermarkets and brands that inhabit them. High streets are important, both for community and for place. They help define an area as being more than a collection of homes but, over time, many have lost their way, and yet shopping malls would not be around today if it were not for the High Street.

Keywords: Signage; branding; design thinking; shopping malls; supermarkets; traders associations (search for similar items in EconPapers)
JEL-codes: R00 Z33 (search for similar items in EconPapers)
Date: 2013
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Persistent link: https://EconPapers.repec.org/RePEc:aza:jurr00:y:2013:v:6:i:2:p:131-138

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