The Role of Management Accounting Practices in Strategy Implementation by Small and Medium Enterprises in Manufacturing Sector in Bulawayo Metropolitan Province

Dr Fainos Chinjova and Elvis Msipha
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Dr Fainos Chinjova: Graduate School of Business; National University of Science and Technology; P O Box AC 939 , Ascot , Bulawayo, Zimbabwe
Elvis Msipha: Graduate School of Business; National University of Science and Technology; P O Box AC 939 , Ascot , Bulawayo, Zimbabwe

International Journal of Research and Innovation in Social Science, 2020, vol. 4, issue 9, 212-216

Abstract: The study sort to establish the role of management accounting practices in strategy implementation by SMEs in manufacturing sector in Bulawayo Metropolitan Province. The research was motivated by the fact that SMEs in manufacturing sectors in Zimbabwe are facing a host of challenges which includes failure to adopt prudent accounting practices in their strategy implementation. An explanatory study in which a survey research design was adopted. The major finding was that SMEs were willing to adopt management accounting practices in their strategy implementation, but were constrained by a number of challenges that included a volertile economic environment, ever changing government policies as well as lack of financial resources.

Date: 2020
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Persistent link: https://EconPapers.repec.org/RePEc:bcp:journl:v:4:y:2020:i:9:p:212-216

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