A Psychogeographical Exploration on Visual Communication: Preserving Cultural Heritage Through Urban Street Artworks in Shah Alam, Malaysia

Mohd Fadhli Shah Khaidzir, Saiful Akram Che Cob and Mafarhanatul Akmal Ahmad Kamal
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Mohd Fadhli Shah Khaidzir: Pusat Pengajian Citra University, University Kembangan Malaysia, 43600 Bangi, Malaysia
Saiful Akram Che Cob: College of Creative Arts, University Technology MARA, Puncak Alam, Selangor Darul Ehsan Malaysia
Mafarhanatul Akmal Ahmad Kamal: Academy of Language Studies, University Technology MARA, 40450 Shah Alam, Selangor Darul Ehsan, Malaysia

International Journal of Research and Innovation in Social Science, 2025, vol. 9, issue 4, 6075-6081

Abstract: The rise of street artworks in urban areas has been growing over the years. What was once confined to back alleys or hidden streets is now publicly visible and easily accessible to society. From graffiti to murals, street art is evolving through various techniques and concepts. However, there remains a lack of understanding and appreciation for the establishment and existence of street art, particularly regarding the content and messages behind these creative works. This research aims to utilise Psychogeographical exploration methods to discover how street artworks in Shah Alam, Selangor preserve cultural heritage through their designs, engaging and connecting with the public. The findings reveal that street artworks in Shah Alam incorporate at least one element of cultural heritage in their creative interpretations. Through Psychogeographical exploration, the public can better understand cultural heritage preservation by examining the designs of these artworks.

Date: 2025
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