The Role of AI in Enhancing Start-Up Scalability: A Comparative Study between China and Southeast Asia

Dr Lai Mun Keong
Additional contact information
Dr Lai Mun Keong: Tunku Abdul Rahman University of Management & Technology, Malaysia

International Journal of Research and Innovation in Social Science, 2025, vol. 9, issue 5, 6066-6074

Abstract: Artificial Intelligence (AI) technologies evolved quickly to reshape various sectors including entrepreneurship during the past years. The paper examines AI-based start-up scalability through a comparative research approach focused on China and Southeast Asian markets. This research evaluates the performance effects of AI implementation when start-ups from these regions need to expand their markets and gain competitive advantages while improving operational efficiency. This paper utilizes previous empirical findings and literature research to examine three critical factors which include leadership practices and cultural aspects and technological adoption behavior patterns.

Date: 2025
References: Add references at CitEc
Citations:

Downloads: (external link)
https://www.rsisinternational.org/journals/ijriss/ ... ssue-5/6066-6074.pdf (application/pdf)
https://rsisinternational.org/journals/ijriss/arti ... -and-southeast-asia/ (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:bcp:journl:v:9:y:2025:issue-5:p:6066-6074

Access Statistics for this article

International Journal of Research and Innovation in Social Science is currently edited by Dr. Nidhi Malhan

More articles in International Journal of Research and Innovation in Social Science from International Journal of Research and Innovation in Social Science (IJRISS)
Bibliographic data for series maintained by Dr. Pawan Verma ().