European Journal of Business and Strategic Management

2024 - 2025

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Digital Marketing Strategy and Brand Loyalty among Customers of Airtel Network, Kenya pp. 1 - 11: Dr. Victor Lusala Aliata
Differentiation Strategy and Performance of Media Houses in Kenya pp. 12 - 32: Lyn Kwamboka Chief, Prof. Elegwa Mukulu and Dr. Kabare Karanja
Strategic Planning and Sustainable Organizational Performance pp. 33 - 55: Owalo Eliud Okech and Prof. Evans Aosa
Corporate Governance, Macro Environment and Performance of Commercial State Corporations in Kenya pp. 56 - 65: Elvis Songa, PhD Prof. Josiah Aduda and PhD Dr. Onesmus Nzioka
Does Strategic Agility Manifest in the Performance of Real Estate Firms in Nairobi County? An Empirical Investigation pp. 66 - 79: Catherine Ndegwa and Dr. Peter Kiilu

Quality and Productivity – Quality & Lean Six Sigma KPIs: Creating a Quality Strategy: Ritz-Carlton Hotel pp. 1 - 34: Najwa Saleh Mansoor
Nexus between Technological Capabilities and Firm Performance: A Critical Review of the Literature and Research Agenda pp. 35 - 47: Grant David Munene Mukkorah and James Mutuku Kilika
Assessing the Effect of Internet Banking on Customer Satisfaction of Commercial Banks in Bujumbura City, Burundi pp. 48 - 56: Alain Bangirinama, Dr. Victor Lusala Aliata and Dr. Patrick Owoche
Corporate Governance, Top Management Capabilities and Performance of Commercial State Corporations in Kenya pp. 57 - 71: Elvis Songa, PhD Prof. Josiah Aduda and PhD Dr. Onesmus Nzioka
Influence of Strategic Leadership on Generation Z Employees: A Strategic Approach to Organizational Performance pp. 72 - 85: Tabitha Kimonyo

Strategic Agility and Sustainable Competitive Advantage: How to Leverage Top Management Team Characteristics pp. 1 - 15: Farida Karoney, Prof. Zachary B. Awino, Prof. Evans Aosa and Prof. Gituro Wainaina
Knowledge Organization Capability and Competitiveness of Chartered Public Universities in Kenya pp. 16 - 30: Joseph Gachanja, Dr. Jared Deya and Prof. Willy. M. Muturi
Competitive Strategies and Performance of Beverages Companies in Rwanda: A Case Study of Bralirwa Plc pp. 31 - 45: Migisha Ingabire Divine and PhD Malgit Amos Akims
The Role of Networking in the Relationship between Entrepreneurial Training and Performance of Small and Medium Enterprises among Manufacturing Firms; Kenyan Context pp. 46 - 59: Wachuka Wachira, Bitange Ndemo, Jackson Maalu and James Njihia
Influence of Transformational Leadership on Performance: Does Organizational Culture Matter? Evidence from Deposit Taking Saccos in Kenya pp. 60 - 75: Catherine Njoki, Prof. Peter. O. K’Obonyo, Prof. Florence Muindi and Dr. Kingsford Rucha

E-Government Services and Performance of County Governments in Kenya: The Case of Nairobi City County pp. 1 - 30: Cammelyne Anyango Anguche, Dr. Hannah Kimani and Dr. Joseph Ndururi
The Effect of Servant Leadership Style on Organizational Commitment: The Case Study of Ileys Enterprise Detergent Manufacturing Company in Burao, Somaliland pp. 31 - 49: Abokor Farah Hassan
Influence of Strategic Plan Implementation on Performance of Regulatory Institutions in Nairobi City County pp. 50 - 75: Patrick Ndungu Waweru and Dr. Robert Mangana
Effect of Reward Politics on Strategy Implementation at the Kenya Power and Lighting Company in Nairobi County, Kenya pp. 76 - 90: Matiki Jimjohn Mutemi, Dr. Rahab Lanoi and Dr. Elias Mwangi
Influence of Strategic Agility Practices on the Performance of Deposit Taking Saccos in Nairobi County pp. 91 - 105: Joyce Chebet

Review of the Adoption of TQM Models and the Achieved Sustainable Business Results in the MENA Telecommunication Industry pp. 55 - 65: Afra Almusayebi, Noor Hussein, Shaikhah Al Zeyoudi and Maitha Al Obeidli

Influence of Differentiation Strategy on Financial Performance of Deposit-Taking Saccos in Kenya pp. 1 - 11: Kioko Charles Mutuku, Prof. Oloko Margaret and Prof. Muturi Willy
Corporate Social Responsibility and Consumer Behavior in Denmark pp. 12 - 22: Alma Larsen
International Market Entry Strategies: Exploring the Role of Institutional Environment in the Sweden pp. 23 - 33: Alicia Nilsson
Impact of Digital Transformation on Firm Performance: A Comparative Study of Germany pp. 34 - 45: Clara Weber
Strategic Leadership and Innovation Adoption: A Cross-Cultural Analysis of SMEs in Italy pp. 46 - 57: Beatrice Colombo