The Impact of Cross-Cultural Translation on the International Competitiveness of the U.S. Cultural Industry

Qin Mu
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Qin Mu: WQKX (Wanqi Qianxiao), Beijing 100002, China

Studies in Social Science & Humanities, 2025, vol. 4, issue 4, 17-22

Abstract: The U.S. cultural industry, encompassing movies, music, literature, and games, holds a significant position in the global market. However, cultural differences and language barriers impede its international competitiveness. This paper constructs a theoretical framework integrating cross-cultural psychology and translation studies theories, proposing translation strategies for the U.S. cultural industry. Empirical research on several U.S. cultural industry projects, utilizing questionnaires, market analysis, and consumer feedback, verifies the effectiveness of these strategies. The study finds that cultural adaptability strategies, language style adjustments, and audience-oriented translation methods significantly enhance the international market acceptance and competitiveness of U.S. cultural products. The paper also provides policy recommendations based on the research findings, contributing to cross-cultural translation theory and offering practical solutions for the international development of the U.S. cultural industry.

Keywords: cross-cultural translation; U.S. cultural industry; international competitiveness; cultural adaptability; translation strategies; empirical research; cultural industry internationalization; cultural differences; language barriers; policy recommendations (search for similar items in EconPapers)
Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:bdz:ssosch:v:4:y:2025:i:4:p:17-22

DOI: 10.63593/SSSH.2709-7862.2025.07.003

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