The Impact of Perceived Internal Corporate Social Responsibility on Organizational Citizenship Behavior: A Micro-Perspective Analysis

Iffat Rasool () and Ansir Rajput
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Iffat Rasool: Capital University of Science and Technology, Islamabad
Ansir Rajput: Capital University of Science and Technology, Islamabad

Business & Economic Review, 2017, vol. 9, issue 1, 181-201

Abstract: In the last few years, the trend of research on corporate social responsibility (CSR) has increased, but the question of how employees perceive internal CSR is ignored. The extent of CSR literature has mainly focused on macro concepts rather than micro concepts. The objective of this study was to investigate the impact of internal corporate social responsibility on employees’ behavior through their attitude as micro analysis. Therefore, the present study has explored the indirect mechanism of perceived internal corporate social responsibility and organizational citizenship behavior through sequential mediation of perceived organizational support and organizational trust that helps in attaining the desired organizational goals as organizational citizenship behavior

Keywords: Perceived internal CSR; trust; perceived organizational support; Organizational citizenship behavior (search for similar items in EconPapers)
Date: 2017
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Citations: View citations in EconPapers (6)

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Persistent link: https://EconPapers.repec.org/RePEc:bec:imsber:v:9:y:2017:i:1:p:181-201

DOI: 10.22547/BER/9.1.10

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