Internal communication in the social responsibility approach of Algerian companies

Hassiba Louzani, Merizek Admane and Amina Berreziga
Additional contact information
Hassiba Louzani: Higher School of Commerce (Algeria)
Merizek Admane: Higher School of Commerce (Algeria)
Amina Berreziga: Higher School of Commerce (Algeria)

IJEP, 2021, vol. 4, issue 2, 51-67

Abstract: This research focuses on internal communication in a sample of companies in Algeria, which represents the locomotive of Algerian companies in terms of CSR (Corporate Social Responsibility). After considering the role that internal communication plays in the CSR approach of these companies. This communication finally underlines the role of internal communication is essential to promote a CSR approach among all employees, in order to mobilize them and encourage their talents. La présente recherche se focalise sur la communication interne dans un échantillon d'entreprises en Algérie, qui représente locomotif des entreprises Algériennes en matière de la RSE. Après avoir envisagé le rôle qui occupe la communication interne dans la démarche RSE (responsabilité sociétale des entreprises) de ces entreprises. Cette communication souligne finalement le rôle de la communication interne est primordiale pour promouvoir une démarche RSE auprès de l'ensemble des salariés, afin de les mobiliser et encourager leurs talents.

Keywords: internal communication; Corporate Social Responsibility (CSR); responsible company; Algerian company; communication interne; responsabilité sociétale des entreprises(RSE); Entreprise responsable; entreprise Algérienne (search for similar items in EconPapers)
Date: 2021
References: Add references at CitEc
Citations:

Downloads: (external link)
https://ijep.dz/index.php/IJEP/article/view/146 Abstract page (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:bjm:ijep00:v:4:y:2021:i:2:id:146

Access Statistics for this article

More articles in IJEP from ALPEC The performance of Algerian economic institutions in light of international economic mobility , Boumerdes University
Bibliographic data for series maintained by BOUZID Ahmed ().