The Role of Corporate Social Responsibility in Improving the Competitiveness of Saidal Group

إكرام قمري and العيد قريش ي
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إكرام قمري: University of JIJEL (Algeria)
العيد قريش ي: University of JIJEL (Algeria)

IJEP, 2021, vol. 4, issue 2, 231-251

Abstract: تسعى هذه الورقةالبحثية إللقاء الضوء علىالمسؤوليةاإلجتماعيةللشركات ودورها فيتحسين القدرات التنافسية ملجمع صيدال، ومن أجل تحقيق الهدف من الدراسة تم اإلعتماد على كل من المنهج الوصفي والتحليلي في معالجـة مختلف جوانب الموضوع .وكشفت النتائج المتوصل إليها عن الدور الذي تلعبه المسؤوليةاإلجتماعيةفي تحسين القدرات التنافسية ملجمع صيدال، من خالل تحسين العالقةمعأصحاب المصالح،وكذا تحسين سمعتهاوإكسابهامزايا تعززقدراتها التنافسيةفيالسوق. This research paper seeks to identify the role of corporate social responsibility in improving Saidal’s competitiveness. Accordingly, a descriptive and analytical approach was included to address the various aspects of the topic. The results revealed that corporate social responsibility plays a big role in improving the relationship between Saidal and its stakeholders, as well as improving its reputation and giving it advantages that enhance its competitiveness in the market.

Keywords: Corporate Social Responsibility; Competitiveness; Saidal Group; المسؤوليةاإلجتماعيةللشركات; القدراتالتنافسية; مجمع صيدال (search for similar items in EconPapers)
Date: 2021
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Persistent link: https://EconPapers.repec.org/RePEc:bjm:ijep00:v:4:y:2021:i:2:id:158

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