Quality and Tourism Supply: A Study of Enterprises Linked to Rural Community-Based Tourism in the Canton of Riobamba
Silvia Marieta Aldáz Hernández,
Daniel Marcelo Guerrero Vaca,
Mercedes Carolina Navarro Cejas,
Magda Francisca Cejas MartÃnez,
Paula Elizabeth Moreno Aguirre and
Omar Patricio Flor Mora
Academic Journal of Interdisciplinary Studies, 2021, vol. 10
Abstract:
This article focuses on the quality and supply of community-based tourism in the rural parishes of Calpi, Cacha and San Juan in the canton of Riobamba, Ecuador. The objective was to study the quality of the supply of community tourism services in the rural parishes of the canton of Riobamba and to determine the characteristics of the supply, services and tourism products. The methodology used was interpretative, documentary and descriptive. The results obtained show that there is a lack of tourism organisation in the rural parishes of the canton of Riobamba. Therefore, standards should be determined to regulate the practices of service providers in order to boost their productivity and promote actions that contribute to the social, economic and environmental development of the canton of Riobamba. State organizations should promote solidarity-based tourism activities to strengthen the active participation of the community from an intercultural perspective.
Date: 2021
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Persistent link: https://EconPapers.repec.org/RePEc:bjz:ajisjr:2092
DOI: 10.36941/ajis-2021-0104
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