An Investigation of the Determinants of Profitability in a Short‐Stay Accommodation Market
Ann Marsden and
Australian Economic Review, 2020, vol. 53, issue 4, 539-553
This paper examines the determinants of the profitability of short‐stay accommodation providers in Tasmania, utilising a survey conducted from July 2007 to June 2008. The survey provides insight into a time when some firms had adopted the 'new' information technologies to make sales while others continued with traditional methods. We find the use of online sales is associated with higher profit. Further profit is higher during summer (high season), for firms with a high star rating and for firms who make a larger proportion of their sales directly to customers, and lower when owner operators are motivated by lifestyle considerations.
References: View references in EconPapers View complete reference list from CitEc
Citations: Track citations by RSS feed
Downloads: (external link)
This item may be available elsewhere in EconPapers: Search for items with the same title.
Export reference: BibTeX
RIS (EndNote, ProCite, RefMan)
Persistent link: https://EconPapers.repec.org/RePEc:bla:ausecr:v:53:y:2020:i:4:p:539-553
Ordering information: This journal article can be ordered from
http://www.blackwell ... bs.asp?ref=0004-9018
Access Statistics for this article
Australian Economic Review is currently edited by Ross Williams, Ian McDonald and Mark Wooden
More articles in Australian Economic Review from The University of Melbourne, Melbourne Institute of Applied Economic and Social Research Contact information at EDIRC.
Bibliographic data for series maintained by Wiley Content Delivery ().