Stakeholder value analysis: a methodology for intergrating stakeholder values into corporate enviromental investment decisions

Graham Earl and Roland Clift

Business Strategy and the Environment, 1999, vol. 8, issue 3, 149-162

Abstract: Increasingly, decision‐makers in industry are being faced with complex investment decisions created and made emotive by diverse stakeholder expectations. Investments with the potential to have an impact on a company's environmental performance are a prime example of this since they are driven by multidimensional impacts, many of which are difficult to quantify in scientific and monetary terms. This paper presents a stakeholder value analysis (SVA) model, which can be used to address such problems, using a multiple‐attribute decision methodology. This decision tool has been developed and validated through a series of industrial applications, one of which is outlined here. This application describes the use of the tool in a company context whereby stakeholders from within the company are canvassed for their priorities and views. The SVA tool is used not only to guide and support this process but also to analyse the data and consequently produce output decision metrics, which express the preferences of all relevant stakeholders and which can therefore be more confidently used to support the final decision. Copyright © 1999 John Wiley & Sons, Ltd and ERP Environment.

Date: 1999
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