A “Battle for hearts and minds”? EU digital diplomacy toward the Global South

Cecilia Emma Sottilotta

Global Policy, 2024, vol. 15, issue 5, 915-927

Abstract: Against the backdrop of the polarization created by Russia's invasion of Ukraine in February 2022 and growing competition between the US and China, a “battle for the hearts and minds” of the Global South is taking place, with the digital realm serving as a major theater for such a battle. Based on a review of the literature, an analysis of official documents as well as data collected via expert interviews with EU officials, this study delves into the state of the art of EU digital diplomacy toward the Global South, problematizing key concepts and categories; exploring the role of actors, audiences, and messages; and providing some policy recommendations.

Date: 2024
References: Add references at CitEc
Citations:

Downloads: (external link)
https://doi.org/10.1111/1758-5899.13423

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:bla:glopol:v:15:y:2024:i:5:p:915-927

Ordering information: This journal article can be ordered from
http://www.blackwell ... bs.asp?ref=1758-5880

Access Statistics for this article

Global Policy is currently edited by David Held, Patrick Dunleavy and Eva-Maria Nag

More articles in Global Policy from London School of Economics and Political Science Contact information at EDIRC.
Bibliographic data for series maintained by Wiley Content Delivery ().