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User modeling for personalized Web search with self‐organizing map

Chen Ding and Jagdish C. Patra

Journal of the American Society for Information Science and Technology, 2007, vol. 58, issue 4, 494-507

Abstract: The widely used Web search engines index and recommend individual Web pages in response to a few keywords queries to assist users in locating relevant documents. However, the Web search engines give different users the same answer set, although the users may have different preferences. A personalized Web search would carry out the search for each user according to his or her preferences. To conduct the personalized Web search, the authors provide a novel approach to model the user profile with a self‐organizing map (SOM). Their results indicate that SOM is capable of helping the user to find the related category for each query used in the Web search to make a personalized Web search effective.

Date: 2007
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https://doi.org/10.1002/asi.20497

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