Blogging, communication, and privacy management: Development of the Blogging Privacy Management Measure

Jeffrey T. Child, Judy C. Pearson and Sandra Petronio

Journal of the American Society for Information Science and Technology, 2009, vol. 60, issue 10, 2079-2094

Abstract: This study applied Communication Privacy Management (CPM) theory to the context of blogging and developed a validated, theory‐based measure of blogging privacy management. Across three studies, 823 college student bloggers completed an online survey. In study one (n = 176), exploratory and confirmatory factor analysis techniques tested four potential models. Study two (n = 291) cross‐validated the final factor structure obtained in the fourth model with a separate sample. Study three (n = 356) tested the discriminant and predictive validity of the measure by comparing it to the self‐consciousness scale. The Blogging Privacy Management Measure (BPMM) is a multidimensional, valid, and reliable construct. Future research could explore the influence of family values about privacy on blogging privacy rule management.

Date: 2009
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